Apple’s iPad owns Tablet Market, but Competitors Abound

Adams Waaked · Monday, January 10, 2022

Orchard apple tree's iPad owns the pad market, accordant to a new study of Internet traffic in the U.S., merely that doesn't mean the challenger is going away.

The 9.7-inch iOS device accounts for 97 percent of all tablet device Internet traffic in the U.S. and 89 percent of tablet dealings globally. It also claims nearly 22 percent of totally non-PC Cyberspace traffic in the U.S. Tablets run Google's Android OS, aside comparison, make leading just 2 pct of U.S. online pill usage and 0.6 percent of not-PC traffic, prosody firm comScore says.

Despite Apple's dominance, a few challenges may emerge in the coming months that could diminish the iPad's popularity.

Amazon is rumored to be coming out with its own Android-supported pill, and Amazon is the only if other companionship that could challenge Orchard apple tree's content ecosystem for iOS devices. Virago has an online medicine store, a new online music storage and playback service, a film rental and purchase store, e-books and the company recently launched its Appstore for Android.

Hewlett-Packard's WebOS-settled TouchPad rumored to hit stores in July may also represent a good competitor to the iPad.

A dark horse competitor to the iPad might be tablets running Microsoft Windows 8. As an alternative of putt its Windows Phone 7 OS on a pad, Microsoft says the forthcoming refresh of Windows is being designed with pinch devices in mind. Windows 8's port will look similar to Windows Phone 7's well-received Metro UI. Windows 8 will also be configured to work on ARM-based processors–the nigh popular chip used for mobile devices. Merely IT's still early days for Windows 8 and it will be a long time before we'll be able-bodied to see how well the parvenue OS performs happening a tab.

While comScore's study may not be surprising to those who follow technical school news, the report has to be deflating for Apple's existing tab competitors much as the BlackBerry Playbook, Motorola Xoom, Samsung Galaxy Tab, Asus Eee Plod, Dell Stripe and T-Mobile's G-Slate.

Ever since Apple introduced the iPad to a higher degree 18 months ago, computer makers have been racing to issue forth up with a reply to Apple's pill. But as Technologizer's Harry McCracken recently pointed out, Apple's competitors haven't been able to answer one fundamental question, "Why should mortal buy this [tablet] instead of an iPad?"

Dissimilar its competitors, Apple pushes out diarrhoetic OS updates for its devices planned to better and extend the functionality of the iPad. And unlike Google's Android, Apple doesn't have to contend with carriers and manufacturers preventing the updates from reaching users. Apple's iTunes catalog of apps, music, movies, television system episodes, and e-books also keeps people return for more.